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  • Angelika Risis

Top 6 Mistakes Of Home Page Design

Updated: 2 days ago

Home page design is quite important as a business owner or even a user of your website.


It might seem important that you give people a nice and easy-to-understand experience when they land on your website but the reality is that people often spend more time on other websites and then leave.


The most effective way to gain new customers is by improving your home page design.





In this article, I will share 6 mistakes to improve your homepage design.



1. Not Make It Immediately Clear What You Offer


Let your customers know exactly what you have for them!

Often, you know very little about the people buying from you and what they need.


You need to be very clear on your homepage header on what you are offering to your customers.





2. Not Having A Call-to-Action


Having a Call-to-Action (CTA) on your website helps visitors find what they're looking for, removes all doubt, and increases conversion.


Most people don't know what to do if they don't know what type of product they want to buy.


Having a CTA on your homepage will optimize visitors' experience and ensure they buy what you have to offer.





3. Not Using High-Quality Images


There are several reasons why you should use high-quality images.


First of all, they're usually much better quality than the low-quality images you're used to seeing.


And secondly, by using high-quality images on your page, not only will they give your site a more professional feel - but it'll also help search engines find it easier.


Images are one of the most critical parts of building an online presence and getting more visitors.


The fact is that not all websites use them or are willing to invest in good photos - and that's a shame. High-quality images can make or break a website and many times it comes down to a decision between budget and quality.





4. Not Testing Your Homepage Design On Mobile Devices


The most common mistake beginners make when designing their website is not testing their website on mobile devices.


Making a mistake on a mobile device can cost you money.


Visitors who view your website on a mobile device are more likely to leave after just a few minutes, while those who stay longer will be more likely to share your content and leave reviews.


Testing on mobile allows you to see how your layout works with different screen sizes and resolutions so that you can fix any issues before you launch.





5. Not Making Use Of Whitespace


There are plenty of reasons to use whitespace on your homepage.


For example, you can take up space on a webpage to add extra information or images.


You can also use it to create a bulleted list or to display a list of sub-parts of a product.


Whitespace can also be used to separate sections of websites, either for readability or readability of content ideas.


White space usually appears between words in texts, but it also appears between keywords when searching for certain terms.


Whitespace is making the design of the homepage user-friendly.





6. Not Having A Limited Amount Of Copy


Few things are as annoying as seeing a website with too much copy.


Copy often drowns out the valuable information on a webpage, especially if it's related to your product or service.


The problem with too much copy is that it can get in the way of you getting results.


If you have a slow website and lots of visitors coming in every day, putting too much effort into building links can slow down your business or lead to an extended period of inactivity.


I’ve found that for most sites, only about a third of visitors will actually follow through and make a purchase after navigating through various pages on your site.





Finally


In this article, I've covered 6 mistakes to avoid so you can improve your homepage design.


A good homepage design doesn't only make your website look better but also improves the user experience when they come to browse it.


Any user can be led astray by a poorly designed website and once they're unhappy with their experience, they're more likely to leave.


That's why you should make sure that your homepage structure, colors, fonts, and even the images used are all optimal for pleasing the eye and offering up an all-around flattering experience for your target audience.


Learned something new from the article? you have another way to improve the homepage design?


Please, write in the comment section below!


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